The New World of Marketing
In the rapidly evolving world of marketing, a new article in the McKinsey Quarterly tells of changes, and how we’re all becoming marketers for our companies. With social media, YouTube, and other touchpoints with customers, how we engage them will likely determine the success of our companies. http://www.mckinseyquarterly.com/Were_all_marketers_now_2834.
Margo Myers, Principal, Margo Myers Communications